Airtel & BIG 92.7 FM reached out to Bangaloreans this Ugadi

Airtel, Karnataka’s number one mobile network, joined hands with BIG 92.7 FM, Bangalore’s No. 1 FM Station for an initiative titled “Bekadashtu Bella” UGADI initiative. As part of this initiative, 50 kiosks were set up across Bangalore to distribute Bevu-Bella to as many people as possible and wish them joy and good fortune this UGADI – the Kannada New Year. Airtel hello tunes scratch cards were offered to those receiving Bevu-Bella from the kiosks and few lucky ones also stood chance to win Airtel goodies. The winners were also taken on air where they could wish the entire city.

Actress Neetu, Music Director Mano Murthy celebrated ugadi with BIG FM RJs Shruthi, Rashmi & Harsha

40 lucky BIG FM listeners got to meet their favourite Kannada movie stars like Pooja Gandhi, Mano Murthy, Neetu, and personally receive Bevu-Bella along with sweets and best wishes from them. Intended to connect with approximately 50,000 people across Bangalore, Mysore, Mangalore & Udupi, this was a unique initiative to bring people together on the happy occasion of Ugadi. The station also saw Aindritha Ray visiting the BIG FM studios to wish her listeners.

Actress Pooja Gandhi with BIG FM listeners during ugadi celebrations at shoot location

Actress Aindritha Ray with RJ Harsha at BIG FM studios during Ugadi

50 Airtel – BIG FM kiosks were set up across various locations in Bangalore to present Bevu-Bella to people. Indiranagar, RT Nagar, Malleshwaram, Rajajinagar, Basaveshwaranagar, Shivajinagar, K.R. Market, Basavanagudi, Koramangala, Jayanagar, Banashankari, Banaswadi, Kammanahalli and KR Puram were the areas selected. 10 kiosks spread across Mangalore, 5 kiosks in Mysore and one kiosk in Udupi also distribute Bevu-Bella to the people on 26^th March 2009.

Actor & Director Ramesh Aravind with blind children from Samarthanam Trust during Ugadi celebrations

The Airtel – BIG FM Ugadi festivities culminated on 27^th March 2009, with Actor & Director Ramesh Aravind personally giving away Bevu-Bella to special children from Samarthanam Trust & lucky customers at the Airtel Relationship Centre, Bannerghatta road. BIG FM broadcasted live from the Airtel lobby for 3 hours between 5 – 8pm and lucky customers got a chance to meet their favourite star and win cool prizes every hour.

BIG 92.7 FM, Bangalore salutes women in male dominated professions

Bangalore 8 Mar: International Women’s Day is celebrated as a recognition of the inner strength, courage, values and dignity that embodies a woman. Bangalore’s No 1 FM station, BIG 92.7 FM has chosen this day to pay homage to the success stories of the ‘woman of today’ and do away with all negative influences that try to suppress her one of the largest being eve teasing.

Women's Day celebrations at BIG FM office with lady bus conductors, taxi & auto drivers along with RJs Shruthi, Nethra & Rashmi

In ensuring that the subject comes to the fore in its true sense, the Station, hosted Sandalwood actress Jennifer Kotwal who voiced her issues against the menace, which does not escape any woman. In order to ensure listeners can identify with the issue and come forth to voice their opinions, the Station also hosted lady taxi drivers, lady auto drivers and lady bus conductors – essentially women in unconventional and male dominated roles, to launch the campaign against ‘Eve Teasing’ at the BIG FM Studios on Friday, 6^th March.

RJ Rashmi with Gayathri (auto driver) & BMTC lady bus conductors

Amongst those invited were Gayathri, a young engineering college student who also works as an auto driver, as well as Manjula and Aruna – who have adopted the profession of cab drivers out of financial necessity. The Station saluted their spirit of conviction in the way they have chosen to lead their lives.

To ensure listeners are well equipped, tips and guidelines on self-protection were also discussed as listeners were invited to share experiences and possible solutions. Taking their commitment to the cause further, the station’s RJs distributed pepper sprays to women on-air while suggesting ways to prepare and protect themselves from future attacks and harassment.

Actress Jennifer Kotwal with lady bus conductors and drivers & RJ Rashmi

BIG 92.7 FM’s RJ Shruthi says “Every woman is a mother, sister or a wife & she cannot change the world alone. So men, who care about us, respect us and love us should stand beside us. Only when men and women come together can they successfully create a safe and secure future for the entire society.”

A special Women’s Day video of BIG FM’s female RJs is uploaded on this link below http://www.youtube.com/watch?v=2_-XuVhIg94

BIG 92.7 FM, Bangalore celebrates 75th Anniversary of Kannada Films

 

CD cover for Karunaada Sangeetha Vaibhava

Bangalore: BIG 92.7 FM, Bangalore’s No1 FM station celebrates the 75th year of Kannada Film industry with the launch of Airtel Karunaada Sangeetha Vaibhava, a musical repertoire from the golden era of Kannada film music which is exclusively marketed by IndiaTales. BIG 92.7 FM is the official Radio Partner for this musical selection and has lined up a host of on-air programs and live interviews to relive this era. This is a rare combination of original singers and upcoming talented voices.

A tribute to the evergreen music directors, Rajan-Nagendra, this collection has 60 carefully selected songs of these legendary music directors divided into 5 genres or CDs of 12 songs each and a Sing Along Karaoke DVD.

1. Aradhane – Devotional songs

2. Anubandha – Romantic

3. Aadumaathu – Folk Songs

4. Anudhina – Contemporary

5. Arpane – Rajkumar Hits

6. Aadhiraaga – Karaoke DVD to sing and swing along to the melodies of all the 60 songs of “Airtel Karunaada Sangeetha Vaibhava.”

“This is an endeavour to bring yesteryears’ golden songs to music lovers. There is a huge fan following for the nostalgic melodies of the past era as per the legendary Rajan-Nagendra. Kannadigas love music and they enjoy listening to good lyrics with the right beat. This music recreation is a tribute to Kannadiga music lovers and the superheroes of our soil like Dr. Rajkumar. This music album, involving elaborate production values, shall always be remembered as Rajan-Nagendra’s & IndiaTales’ memorable Gift to the Kannadiga music lovers.” says Mr. Nalin Singh, Managing Director of IndiaTales and Producer of this album.

Speaking on the association, Mr. Sunil Kumaran, Cluster Head – Karnataka & Kerala, BIG 92.7 FM said “We are proud to be associated with Airtel Karunaada Sangeetha Vaibhava as its Radio partner. With this music collection, we are trying to relive popular heroes of yesteryears. It is our endeavor to keep offering content that is enriching and value adding to our listeners and through these timeless classics, we hope to bridge the gap between the old and the young.”

BIG 92.7 FM RJ’s across Bangalore, Mangalore & Mysore will be promoting this music collection across its time bands along with artist interviews. BIG RJ’s will conduct contests and give away free CD packs to the lucky winners.

Uniqueness of the album

a. These are melodies recreated with artists’ sound bytes describing their feelings about the golden era and the changes they see now

b. This album is being produced under the guidance and presence of the legendary music director

c. It will have karaoke tracks for music lovers to sing along and remember the wonderful era perhaps forever

d. For the first time an option of pre order for an exclusive platinum pack which will have the entire pack of the recreated golden era with Karaoke tracks and the making of this album for just Rs 299/- on www.indiatales.com and all music store across Karnataka.

e. Taking cognizance of the huge demand, we have provided this benefit of pre order booking at 10% discount.

Album Sponsors:

Platinum Sponsors – Airtel

Radio Partner – BIG 92.7 FM

TV Partner – Zee Kannada

BIG 92.7 FM’s Republic Day Musical Parade

BIG FM RJ Shruthi, Singer Shamita Malnad, Music Director GuruKiran & RJ Harsha at Republic Day Musical Parade

BIG 92.7 FM Banglore hosted a unique property called the Republic Day Musical Parade, calling people from across the city to come together, showcase their patriotism and salute the spirit of being Indian.

 

As part of its Republic Day Musical Parade, BIG FM invited listeners from various localities across the city to express their patriotism in the form of patriotic songs. Challenging the creativity of listeners, they were also invited to send in self written / composed songs. BIG FM featured these compositions on air. 

On 23rd Jan, the station hosted noted Kannada celebrities like Guru Kiran (Music Director) & Singer Shamita Malnad among others at the studios for a special Republic Day sing-song session along with listeners & BIG FM RJ’s Harsha & Shruthi. The entire group sang various patriotic songs to celebrate our 60th Republic Day and gave special messages on-air. A surprise quiz was held for the listeners on topics related to our country’s freedom and constitution with special prizes given away by the celebrities to the winners. 

Apart from this, the Station’s outdoor broadcasting teams hosted live links with people ranging from singer groups, corporates, schools and colleges, theatre groups, housing localities and many more – touching thousand of people across the city and getting them to sing patriotic songs together as a group, thus imbibing one-ness and pride of being an Indian. The sing-song culminated with the groups singing the Vande Mataram together.

‘Bitti Harusha Idi Varusha’ – Live Free for an entire year

When people the world over are reeling under the burden of financial instability and depression, BIG 92.7 FM’s Bangalore Station has conceptualized a campaign that will ensure at least its listeners get a chance to get tough on recession. Aptly christened ‘Bitti Harusha Idi Varusha’, the contest is aimed at giving listeners the opportunity to win something for free for an entire year this Sankranthi. The contest beginning January 8^th and running up to January 14, 2009, will run across the morning and evening shows, with winners being declared every single day.

 

The contest was kicked off by sandalwood actress Biyanka Desai at the BIG FM Studios on 8^th Jan. She also handed over a year’s supply of assorted biscuits, chocolates and other snacks to the representatives of Asha Nilaya – an orphanage in Ejipura to mark the occasion.

 

Actress Biyanka handsover biscuits & chocolates to children of Asha Nilaya Orphanage, RJ Rohith looks on

A combination of on and off-air events, the campaign is essentially a simple fun QUIZ, aimed at testing the knowledge of BIG FM listeners around recession and jobs. Lucky listeners who answer the questions correctly can win free supply of – groceries, gym memberships, gold jewelry, apparels & sarees, fitness and beauty vouchers and much much more. While 6 winners will be declared each day, the grand finale is something to be looked forward to, which is scheduled to be held on January 13, 2009 at Garuda Mall where 10 shortlisted listeners will be quizzed and compete for big prizes to last them an entire year.

 

Listeners can register for the contest via SMS (BIG _ Name to 55454) or call on 80-39890927 and leave their name and number. BIG FM RJ’s will randomly pick registered listeners starting from the 8^th of Jan and quiz them on-air. Those who are successful in giving just one correct response will win a year’s supply of merchandize. It’s as simple as that!

You can become a Santa this Christmas

Christmas being a very popular festival in Bangalore, the whole city is lit up with colorful lights and decorations with people shopping for new clothes and gifts. The busy lifestyle in Bangalore hardly gives any time to think about those unfortunate families who cannot afford 2 square meals a day. For them, Christmas is just another day of survival.

 

Hence, this Christmas, BIG 92.7 FM in association with Deccan Chronicle & various other partners is promoting a special campaign called ‘Be My Santa’ where citizens of the city can come forward to donate their old clothes, toys and books to the underprivileged. This simple gesture will in return get them discounts across various partner outlets in the city.

 

The items collected are properly scrutinized and cleaned by Snoways before handing them over to the Indian Confederation of NGO’s (iCONGO) who will inturn pass on the collected gifts and clothes to credible pre-screened charities that have been doing good work for years across Bangalore.

 

To mark this drive, Sandalwood Actor Aindrita Ray from Meravanige fame presented a box of clothes and toys to Ms Sushma Veer, Actor, Dance & Founder of an NGO, Akanksha at Kalamandir which is one of the collections centers in the city on Christmas eve.

Actress Aindrita Ray (L) presents old clothes n toys to Sushma Veer representing iCONGO

To know more about iCONGO pls visit www.icongo.in

 

 

List of Collections Centres:

1. Kalamandir – Malleshwaram, Jayanagar, MG Rd, Marathalli
2. Kurlon – Basavangudi, Koramangala, Yelahanka
3. Advaith Hyundai – Residency Rd, VasanthNagar, OuterRing Rd
4. TTK Prestige – Basavangudi, Vijaynagar, RT Nagar, Cox Town, Banashankar, Basaveshwanagar, HSR Layout, Yelahanka, Peenya, JP Nagar, Koramangala etc
5. Chemmannur Jewellers
6. Sangeetha Electronics – All outlets

Actress Aindrita Ray & Sushma Veer hug Santa at Kalamandir, MG Rd

BIG FM launches RJ hunt in Bangalore

RJ console in BIG FM

BIG 92.7 FM Bangalore station is hosting the BIG RJ Hunt wherein the winner will get an opportunity to train and work as an RJ. This four-week long activity will be held from 10 November – 6 December.

BIG 92.7 FM is calling for entries from 10 November through IVR (Interactive Voice Response system) using phone no. 5055454 where listeners will be asked to complete a sentence with a witty and funny response. A BIG FM OB bus along with RJ Rohith will be traveling across the city targeting colleges where he will audition interested participants. Last date for receiving entries is 28 November, post which these entries will be screened and shortlisted. The semi-finals will be held at a popular mall in the city on 29 November.

A total of only 20 candidates from across Bangalore will be shortlisted based on their wit, humor, voice and confidence levels. They would then compete against each other at an outdoor venue from which only the top four finalists will be picked by the judges. These four finalists will get to co-host various shows like Big Coffee, Bari Bindaas, Hip Hip Hurray, No Tension and Love Maadi Nodu and invite listeners to vote for themselves. Based on the SMS responses received from the listeners, the winner will be picked on 6 December and will be trained to become an RJ at BIG FM.

BIG 92.7 FM cluster head, Karnataka and Kerala Sunil Kumaran said, “Through the BIG RJ Hunt we are looking for youngsters who are skillful, verbally talented and confident and have a good ear for music. We believe the city has rich talent and all that these youngsters require, is a platform to express themselves, which we are offering. This is definitely a move in the right direction for those aspiring for a career as an RJ.”

 

Check this video on Youtube.com http://www.youtube.com/v/b5jmCrMuzt0

Celebrate Diwali with BIG DIWALI BONUS on 92.7 fm

Sprucing up the festival of lights this year, BIG 92.7 FM is offering a volley of Diwali surprises especially gift-wrapped for its listeners to make this year’s festive shopping the BIGgest yet the most economical affair for them.

 

As a part of the on-air offering, BIG FM, starting from 20 October, will run on-air quizzes across its shows from 7.00 am to 9.00 pm, in which listeners stand a chance to win cash prizes and other goodies like mp3 players and laptops. The weekend shows also promises some great Diwali prizes for quiz winners.  Starting from 20 October, listeners across the stations can tune-in during the morning show and evening show and answer some fun questions asked by the RJs Harsha, Shruthi and Rohith or play jackpot games to win cash prizes worth thousands. During the Mid-morning and afternoon shows, listeners can tune-in to win Diwali prizes like mp3 players, laptops and many more gratifications.

 

The high decibel on-ground promotion of the blockbuster property BIG Diwali Bonus is being carried out across Bangalore & other metros starting from 20 October. As a part of the on-ground offerings, a mobile studio will be seen travelling across the city talking to listeners and distributing goodies to lucky winners.   

 

Apart from giving away cash and gifts on-air, the station is also initiating a social campaign where every listener has the opportunity to bring light into someone’s life during this Diwali. In association with Lion’s Eye Hospital, the station is organising a camp for its employees and listeners to pledge their eyesight. The camp will be held on 24^th October between 3.30 – 5.30pm at BIG FM Office, #20, Reliance Energy Building, 5^th Cross, 5^th Block, Koramangala, Bangalore – 95.

BIG FM Bangalore completes 2 yrs

 

 

 

Children from Asha Nilaya and BIG FM RJ's release balloons on 2nd anniversary

BIG 92.7 FM, Bangalore turned two years old on 9^th Oct’08 and to celebrate this occasion, the station organized a very special treat. Over 20 children from Asha Nilaya, an orphanage in Ejipura got to enjoy the day with BIG FM RJ’s and sandalwood celebrities at Cubbon Park. These children along with Radhika Gandhi and Shravanth (from the movie Chikamagalura Chikamallige) cut a huge 9.27kg cake and released over 100 helium balloons to commemorate the occasion.

 

 

Listeners who tuned into BIG 92.7 FM on the 9^th of Oct got a chance to win attractive gifts through the day as part of the anniversary celebrations. Celebrities like Darshan, Sharmila Mandre, Diganth and many more went on-air to wish BIG FM a very happy and successful birthday.

 

BIG 92.7 FM, the first private kannada FM station has positioned itself as a strong player in Bangalore and has been delivering what it promised (Keli Kelisi life Nimmadagisi!) when the station was launched on 9^th Oct 2006. 

 

Over the past two years BIG FM has successfully positioned itself as a station which emphasises on Smart Wit and Humor and has successfully initiated ground breaking events like Chipak Ke Jeeto / Kai Ittare Karu (endurance challenge to win a Hyundai i10), Sing with Sonu Contest (Winner gets to sing on stage with Sonu Niigaam), Comedy Ganesha Contest, Wagon R Smart Challenge (Smartest person wins a Maruti Wagon R Duo) and so on.

 

All these and many more initiatives have helped BIG FM Bangalore become the No 1 station in the city for over 14 weeks in a row with almost 23 lakh listeners tuning in every week according to the latest RAM results.

BIG FM RJ

Anubhav wins Wagon R Smart Challenge in Bangalore

BIG 92.7 FM & Maruti Suzuki – both leaders in their respective industries have come together and created an exciting, nationwide hunt – looking for smart individuals and providing them an opportunity to win a Brand new WagonR Duo along with loads of prizes like DVD players, i-pods etc.

 

This month-long National promotion titled – WagonR Smart Challenge was launched in 16 cities across the country, independently in East, West, North and South zones. The activity follows an interesting format of judging the contestants for nothing else but their smartness. The activity revolves around themes like Smart Shopping, Smart Saving, Smart Parenting, Smart Grooming and of course – Smart Driving.

 

The first Zonal final was held in Bangalore on 28^th September where a total of 8 finalists from each of the four southern states of Karnataka, Tamil Nadu, Andhra Pradesh and Kerala were selected and flown to the city. These finalists had to showcase their talent and smartness against each other over 3 different rounds in front of a packed audience. These rounds included a Duo Challenge, Puzzle Game, a Wild Card entry and a celebrity round of rapid fire questions. Noted celebrity Ms Shruti Seth (Channel V VJ, Model & TV Host) from Mumbai came down to judge this Zonal finals and gave away a brand new WagonR Duo to Anubhav an employee of Satyam from Hyderabad.

 

The 8 finalists were Ganesh & Mohammed Ali from Bangalore, Shaheer & Prakash from Trivandrum, Revathi & Mangai Raju from Chennai & Sindhu & Anubhav from Hyderabad.