Special backdrop on BIG Bus where people can pledge to vote by signing their names
With the national elections just around the corner, BIG 92.7 FM came up with another unique campaign called ‘Bhagvan Ke Naam Pe Dede’. This campaign was aimed at giving listeners a completely local flavor of the forthcoming elections in a smart & witty manner. An election special, where people got to express and vote on different aspects of elections like Best Publicity Stunt by Netha or Most Common Promises made by Nethas.
Guinness Record Holder Master Kishan with children promoting Voting for a better tomorrow
To create strong visual impact, the station planned a unique get-together with school children on the 21st of April at Bangalore Central mall. With the thought of creating a better future for our children, a large graffiti board was sporting messages by children to communicate the importance of voting & choosing the right candidate. This program was kicked off by the famous child artist Master Kishan who holds the Guinness Record for being the World’s Youngest Film Director.
RJ Rashmi & Master Kishan at BIG FM's campaing on Voting
Children's handprints to support BIG FM's voting campaign
This campaign which began on April 13th focussed on one element each day and got listener votes for the day’s topic. The voting process was high on interaction where listeners came on air and shared their views on each element.
The BIG Bus acting as a mobile voting booth covered various parts of the city encouraging people to share their views. BIG FM RJs accompanied this bus educating residents on the importance of voting and getting people to take a pledge by signing on the bus.
